[Interview] CBD Queen: the CBD sisters

We're planning to open franchises all over France, but we prefer to take the time to get to know future franchisees outside the Alpes-Maritimes. We have a huge number of requests, but we prefer to have exclusively female CBD Queen managers.

We could have opened even more stores in the Alpes-Maritimes, but we don't see the point of opening several stores in the same town or the same area as some of our competitors. We don't want our franchisees pulling at each other's heels, and prefer to have people who are happy to work with us.

This year's situation is special, with all the stop-and-go traffic due to the various lockdowns and curfews. How has this affected you?

We haven't been affected by the crisis so far, and we're keeping our fingers crossed that it doesn't affect us. We've even introduced lower prices, with a selection from €3 to €5 a gram, so that those hardest hit by the situation can continue to relax with our products.

I'm never ready for confinement, and it's terrible for me to talk to customers who tell me they've lost everything. I consider myself lucky to have a business that can withstand anything at the moment. If there is to be containment, it all depends on the style of containment:

• If essential businesses remain open, we will be able to welcome customers in store.
• If there's no one left on the streets and we have to close, as we did in the very first lockdown, we'll close the shops and work with our private transport service for deliveries in the Alpes-Maritimes in less than 24 hours.

CBD Queen Cannes
15 Boulevard Carnot
06400 Cannes