After Los Angeles, Snoop Dogg opens his coffeeshop in Amsterdam

Snoop Dogg is expanding his cannabis brand globally. Following the successful launch of his First Smoke Weed Every Day Store (S.W.E.D.) in Los Angeles, Snoop Dogg is proud to announce the opening of his second S.W.E.D. store, located in the heart of Amsterdam at Marnixstraat 333, 1016 TC.

This new establishment represents not only a business expansion but also a cultural fusion between Snoop’s distinctive style and Amsterdam’s rich cannabis heritage.

Snoop Dogg's coffeeshop will open on August 1, 2024. So, what are we waiting for?

S.W.E.D. Amsterdam: A Unique Cannabis Experience

S.W.E.D. is designed to be much more than just a coffee shop; it’s a cultural hub that embodies Snoop Dogg’s vision of a world-class cannabis experience. The store offers a unique blend of high-quality products, exclusive strains, artisanal edibles, and top-of-the-line cannabis accessories, all meticulously selected by Snoop himself. This careful curation allows visitors to enjoy the very best the world of cannabis has to offer.

«Amsterdam has always embraced cannabis, and so have I,» said Snoop Dogg. «It’s only fitting that I bring S.W.E.D. Global to this iconic city that understands the joy of good cannabis and a good time.».

The interior design of S.W.E.D. Amsterdam directly reflects Snoop Dogg’s West Coast upbringing and creative spirit. Visitors are greeted by a modern, minimalist decor that features graffiti, iconic images, and phrases associated with Snoop Dogg. One of the most striking features is the giant statue of a golden Doberman, along with the transparent Westside hand symbol, which adds to the space’s unique urban atmosphere.

The interior of Snoop Dogg's coffeeshop in Amsterdam

The coffee shop spans two floors, each designed to offer a distinct experience. The ground floor features a well-stocked retail area where customers can browse and purchase a variety of cannabis products. Comfortable seating is available for those who wish to enjoy their purchases on-site in a relaxed and elegant setting.

The basement of the S.W.E.D. Amsterdam coffeeshop is designed to enhance the social experience for its customers. This comfortable lounge offers additional seating, making it perfect for gatherings and meetups. This floor also features a special section dedicated to hosting product launches and exclusive events, reflecting Snoop Dogg’s dynamic and creative energy. The walls are adorned with custom artwork, creating an immersive and visually stimulating environment.

Snoop Dogg's Coffeeshop

Located on Marnixstraat, one of Amsterdam’s liveliest and most picturesque streets, S.W.E.D. is nestled in a prime neighborhood known for its vibrant nightlife and cultural significance.

The location of the coffee shop This makes it easily accessible to locals and tourists alike and turns it into a convenient place to enjoy high-quality cannabis products.